Home > Featured > DUI in Bucharest

DUI in Bucharest

DUI in Bucharest

In Bucharest, the majority of the drunk drivers are men. Most of them drive under the influence after drinking alcohol in pubs, bars or clubs. The main dilemma was how to get these guys with a very low budget. Because it is nearly impossible to drink while out without going to the toilet, the urinals in the men’s bathroom were transformed into an active reminder of the reduced ability to drive while being drunk. The stickers are placed in the most crowded bars in the center of Bucharest, with a total estimated clients of 2000/day.

Advertisements
  1. No comments yet.
  1. No trackbacks yet.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: